CA Dealer Power Up Binder - Flipbook - Page 104
IP ADDRESSES
When you visit our Site, we may collect certain
information automatically from your device. In
some jurisdictions, including countries in the
European Economic Area, this information may be
considered personal information under the
applicable data protection laws.
Specifically, the information we collect
automatically may include information about your
computer or other electronic devices used to
access our Sites, like your IP address, device type,
unique device identification numbers, browser
type, broad geographic location (country or citylevel location), third party webpages accessed
from our Site, and other technical information. We
may also collect information about how your
device has interacted with our Site, including the
pages accessed and links connected, including
content accessed.
Collecting this information enables us to better
understand the visitors who come to our Site,
where they come from, and what content and
functionality is of interest to them. We use this
information for our internal analytics purposes and
to improve the quality and relevance of our Site to
our visitors and customers.
We may report aggregate, de-identified information
to third party providers with whom we have
contracted to provide data analytics purposes.
This is statistical data about our users' browsing
actions and patterns and does not identify any
individual user.
We also engage one or more third-party serviceproviders for the purpose of identifying users and
delivering to them marketing on our behalf (i.e.,
email or direct mail). Our service providers may
collect information directly from your device, such
as your IP address, device ID, and information
about your browser or operating system; may
combine personal and non-personal information
about you with information from other sources;
and may place or recognize a unique cookie on
your browser. This activity enables them to identify
you to facilitate the delivery of marketing on our
behalf. To opt out of recognition services, please
go to https://idx.listrakbi.com/opt-out.html. To opt
out of third-party cookies, please go
to http://www.aboutads.info/choices.
COOKIES AND OTHER TECHNICAL
INFORMATION
We may send "cookies" to your computer to
enhance your online experience and to provide you
with information on our products and special offers
that are more relevant on a personal level.
"Cookies" are files that can identify you as a
unique customer and store your personal
preferences as well as technical information
(including click through and clickstream data).
Cookies can either be permanent (i.e., they remain
on your computer until you delete them) or
temporary (i.e., they last only until you close your
browser). We may also use "Web beacons" that
monitor your use of our websites. Web beacons
are one-pixel transparent images (although they
can be visible images as well) located on a Web
page or in an e-mail or other type of message and
are hosted on a server enabling the verification of a
user's viewing or receipt of a Web page or
message. Web beacons can be used to track the
IP (Internet Protocol) address of the computer or
device that downloaded the page on which the
Web beacon appears, the URL (Uniform Resource
Locator) of the page on which the Web beacon
appears, the time the page containing the Web
beacon was viewed, the type of browser used to
access the Web page containing the Web beacon
and the identification number of any cookie on the
computer or device previously placed by the server
hosting the web beacon. When we correspond
with you via HTML-capable e-mail, Web beacons
let us know whether you received and opened our
e-mail. On their own, cookies or Web beacons do
not contain or reveal any personally identifiable
information. However, if you choose to furnish the
website with personally identifiable information,
this information can be linked to the data stored
using cookies/Web beacons.
We work with third-party advertising networks to
either display advertising on our site or to manage
our advertising on other sites. Those networks may
use cookies and web beacons to collect
